Marketing opportunities:
Advertisements in game stores, media stores (Saturn, etc...), Soccer Championship EURO 2008 Austria/Switzerland, Zoos, Internet, Cinema, TV (MTV), Game Magazines, Games Convention, public transport,...
How to attract target market?
Cardboard figures (e.g. Goas silhouette filled with black color, to keep his appearance a mystery), costumed actors (costumed as the characters as well as the animals) advertising the game in malls, media stores and game conventions
Best way to encourage potential buyers?
attract their curiosity by giving them just few information about the game and keeping the rest a secret until it is released.
Stressing the unique style of the game.
Advertising poster:
copyright: Breakfast studios
age rating: PEGI "10+", "Sprache", "Gewalt"; ESRB: "Everyone 10+"
System requirements: PC: DVD Drive, Soundcard, Windows NT/ME/2000/XP/Vista, Pentium 3, 1 GHz, 512 MB RAM, 1GB Harddisk, Flash ab Version 7; MAC: DVD Drive, Soundcard, G4, 1 GHz, 512 MB RAM, 1 GB Harddisk, OSX ab 10.0, Flash ab Version 7