Dienstag, 8. Januar 2008

Practical Work - session 11

Marketing opportunities:
Advertisements in game stores, media stores (Saturn, etc...), Soccer Championship EURO 2008 Austria/Switzerland, Zoos, Internet, Cinema, TV (MTV), Game Magazines, Games Convention, public transport,...

How to attract target market?
Cardboard figures (e.g. Goas silhouette filled with black color, to keep his appearance a mystery), costumed actors (costumed as the characters as well as the animals) advertising the game in malls, media stores and game conventions

Best way to encourage potential buyers?
attract their curiosity by giving them just few information about the game and keeping the rest a secret until it is released.
Stressing the unique style of the game.

Advertising poster:
copyright: Breakfast studios
age rating: PEGI "10+", "Sprache", "Gewalt"; ESRB: "Everyone 10+"
System requirements: PC: DVD Drive, Soundcard, Windows NT/ME/2000/XP/Vista, Pentium 3, 1 GHz, 512 MB RAM, 1GB Harddisk, Flash ab Version 7; MAC: DVD Drive, Soundcard, G4, 1 GHz, 512 MB RAM, 1 GB Harddisk, OSX ab 10.0, Flash ab Version 7

1 Kommentar:

Anonym hat gesagt…

This is great, but I am still unaware of how you will distribute your game. Flash games are traditionally internet based and therefor make it difficult to build a business model around them. Perhaps a subscriber web site or a partner website who will fund it.

Cheers, Paul